Local financial services professional earns national certification
FRANCESVILLE – Stephanie Parish, marketing director, Alliance Bank, was recently awarded the Certified Financial Marketing Professional (CFMP) designation from the Institute of Certified Bankers (ICB), a subsidiary of the American Bankers Association, in Washington, DC.
The CFMP designation is awarded to individuals who demonstrate excellence in the field of financial services marketing. To qualify for CFMP certification, individuals must have certain levels of experience and education in the financial marketing profession, pass an exam, and agree to abide by a code of ethics.
The CFMP exam covers many areas including financial principals, laws and regulations, market research, characteristics of marketing plans, and marketing components.
Financial services professionals, working through the Institute of Certified Bankers, initiated the CFMP designation and eight other designations in order to establish meaningful standards of knowledge in specialty areas of the financial services industry. ICB certifications formally recognize those who meet these standards and promote professional continuing education and development.
The ICB, with 8,000 certified members, provides financial services professionals with confidence, credibility and recognition through its certifications. As a subsidiary of the American Bankers Association, ICB promotes the highest standards of performance in the financial services industry by validating individuals’ knowledge and expertise. For more information about the Institute of Certified Bankers and its professional certifications, call 202-663-5092 or visit www.aba.com/icb.
Trent Wiley Joins Alliance Bank
OTTERBEIN – Trent M Wiley, recently joined the Alliance Bank team as a commercial loan officer operating out of the Otterbein office, located on U.S. 52.
Wiley is a graduate of Indiana Wesleyan University and has extensive experience in retail banking. This new position will allow him to expound on his strengths for Alliance Bank. He will be working with agriculture and commercial clients, assisting them with financing, funding and cash management products and services.
“I am extremely excited to be a part of the Alliance Bank family. It is great to be back in the area where I grew up. As a lifelong Benton County resident, I am happy to become a more intrinsic part of the community,” Wiley said.
Mike O’Connor, SVP Lending, remarked, “We are very excited to have someone of Trent’s caliber on our team. Trent’s ability to be an active listener will enable him to help our area businesses grow and prosper.”
Alliance Bank has seven offices located in Francesville, Monon, Monticello, Otterbein, Oxford, Rensselaer, and Winamac.
